Dear Gold Rush Family,
As many of you are aware, the global coffee market is currently experiencing unprecedented challenges that are affecting prices and availability. With geopolitical issues, pending tariffs, and soaring shipping costs, coupled with the unfortunate impact of crop losses and farmers transitioning to different crop rotations, coffee has become a precious commodity, and prices are reaching historical highs.
At Gold Rush Coffee, we have been relentlessly working to absorb these rising costs in order to provide you with the best value possible. However, as we face continuous increases in the costs of materials and wages, we must inform you that we will be raising our coffee prices. On average, this increase will be around $1.00 across the board.
We understand that these changes come at a time when many are already feeling the pinch of rising living costs. Please know that we have explored every possible avenue to avoid this decision, but the current state of the C-market, along with numerous uncertainties, is compelling many coffee producers to hold their lots in anticipation of future trends.
In this challenging climate, we want to remind you of some options to help you save on your coffee purchases:
Buy Directly from Us: Purchasing your coffee directly from Gold Rush Coffee will save you money by cutting out any distribution costs associated with getting our products to market. As a reminder you can purchase online and select pick up at Gold Rush on Broadway- we will notify you when it's available for pick up through email or even stop in at the coffee shop and choose from our wide selection.
Subscription Plans: We offer subscription plans that provide savings and ensure you never run out of your favorite brews. This is a great way to enjoy your coffee regularly without any added hassle.
Exclusive Offer: For our customers seeking a 2lb. option, we have a special deal. If you buy directly from us, you can receive three 12oz bags of coffee for the price of 2lbs. That means you’ll get an extra 4oz of coffee on us!
We appreciate your understanding and support during these trying times. The world of coffee is ever-evolving, but our commitment to providing you with quality brews remains steadfast. Thank you for being a part of the Gold Rush Coffee family, and for your continued support as we navigate these challenges together.
Sincerely,
The Gold Rush Coffee Team
Thank you for being open & honest about the rising cost across the board.
GR coffee is the best & we are all in this inflation together.
Hopefully all GR drinkers will unite & understand the price increase is real on all products. I understand this is not a random price increase as GR continues to put out a solid product that IS the best coffee in Humboldt .
May GR thrive & be successful for many years to come! Thank you!!